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Memetic warfare

Started by Cain, January 31, 2008, 04:18:03 PM

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Cain


P3nT4gR4m


I'm up to my arse in Brexit Numpties, but I want more.  Target-rich environments are the new sexy.
Not actually a meat product.
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Awful and Bent Behemothic Results of Last Night's Painful Squat.
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walking the fine line line between genius and batshit fucking crazy

"computation is a pattern in the spacetime arrangement of particles, and it's not the particles but the pattern that really matters! Matter doesn't matter." -- Max Tegmark

Cramulus

that was - in short - really really good. He crystalized a lot of the thoughts I've been having about how memes get out of control and really do act as their own entities.

Anonymous is a good example of this. Anonymous is no longer a group of people - it's a network entity composed of zillions of assholes. It has no leadership and no central direction. What leads it are strong memes.

For example, anonymous' current push against Scientology took off for several reasons:
-it's fun to trash on Scientologists

-Scientology is a small, though well funded group. The battleground is the net, where all of Scientology's money means dick. I'd estimate that both hiveminds are at about the same power level. The coming battle will say for sure.

-the notion of the attack on Scientology being a "good cause"... in one of Anonymous' videos, the strange disembodied voice said that one of their big accomplishments was earmarking Scientology as a target for activism. People participating in this fight are taking up 'the good fight' and will be able to use that to justify actions which would seem amoral or uncalled for in other contexts.


I'm going to think on this video and ruminate further. I raise an eyebrow at the lecturer's solution - that we should just be more aware and careful with our memes. But the problem there is that it leads to detachment. And as a member of a group which takes "not taking ourselves seriously" somewhat seriously, I advocate this - but I don't think many other people will.

Cain

As some of you are aware, John Robb has influenced a lot of my thinking, here is his take on this (I got the link from his site, btw):

QuoteToxic ideas. When western European colonists arrived on the shores of previously isolated locations, they often carried many afflictions to which they had immunity (a product of a large and diverse population). The result was devastating to local populations since they didn't share this immunity. A reprise of this process is underway within the world of ideas. Ideas (or Richard Dawkins' memes) for which we have a certain degree of immunity to -- from alcohol to pornography to divorce to gambling to irreverence... -- in the developed world can be toxic to those populations that are now exposed by globalization. The result is a violent reaction as people turn to primary loyalties for protection.  We've seen this from Thailand to Algeria.

The motivations of the above can be accelerated by shocks to the global system. These shocks include the unintentionally self-inflicted like regime change/nation-building or intentional like terrorism that targets systems. Others include those that we don't control: from economic dislocations caused by malfunctions/non-linearity in the global marketplace (energy shocks to financial panics) to pandemics to natural disasters. The list goes on. In each of these situations, the shock causes a return to primary loyalties for safety.


I think this also ties in with my identity politics post.  Those primary loyalties are going to be the labels people identify most strongly with.

Bebek Sincap Ratatosk

I'm not really sure that a Hazmat suit could be built to keep us from spreading our memes... but I think the discussion was fantastic ;-)

I also LOL'd at the comments.
- I don't see race. I just see cars going around in a circle.

"Back in my day, crazy meant something. Now everyone is crazy" - Charlie Manson

Bharlion

The greatest form of social control is to make the rebels think they are actually rebelling and not conforming to a new thought pattern.

I should work for a shadow government or something I think sometimes.
Okay, why not. Didn't want to die alone anyways.

Dr. Paes

Quote from: Bharlion on February 11, 2008, 12:41:19 AM
The greatest form of social control is to make the rebels think they are actually rebelling and not conforming to a new thought pattern.


Agreed.
The revolution will be led by the government.

From the ashes of the old world rises... the old world.

Cain

      AUTO-TOXIC: Dangerous to itself. Highly auto-toxic memes are usually self-limiting because they promote the destruction of their hosts (such as the Jim Jones meme; any military indoctrination meme-complex; any "martyrdom" meme). (GMG) (See exo-toxic.)

      BAIT: The part of a meme-complex that promises to benefit the host (usually in return for replicating the complex). The bait usually justifies, but does not explicitly urge, the replication of a meme-complex. (Donald Going, quoted by Hofstadter.) Also called the reward co-meme. (In many religions, "Salvation" is the bait, or promised reward; "Spread the Word" is the hook. Other common bait co-memes are "Eternal Bliss", "Security", "Prosperity", "Freedom".) (See hook; threat; infection strategy.)

      BELIEF-SPACE: Since a person can only be infected with and transmit a finite number of memes, there is a limit to their belief space (Henson). Memes evolve in competition for niches in the belief-space of individuals and societies.

      CENSORSHIP: Any attempt to hinder the spread of a meme by eliminating its vectors. Hence, censorship is analogous to attempts to halt diseases by spraying insecticides. Censorship can never fully kill off an offensive meme, and may actually help to promote the meme's most virulent strain, while killing off milder forms.

      CO-MEME: A meme which has symbiotically co-evolved with other memes, to form a mutually-assisting meme-complex. Also called a symmeme. (GMG)

      CULT : A sociotype of an auto-toxic meme-complex, composed of membots and/or memeoids. (GMG) Characteristics of cults include: self-isolation of the infected group (or at least new recruits); brainwashing by repetitive exposure (inducing dependent mental states); genetic functions discouraged (through celibacy, sterilization, devalued family) in favor of replication (proselytizing); and leader-worship ("personality cult"). (Henson.)

      DORMANT: Currently without human hosts. The ancient Egyptian hieroglyph system and the Gnostic Gospels are examples of "dead" schemes which lay dormant for millennia in hidden or untranslatable texts, waiting to re-activate themselves by infecting modern archeologists. Some obsolete memes never become entirely dormant, such as Phlogiston theory, which simply mutated from a "belief" into a "quaint historical footnote."

      EARWORM: "A tune or melody which infects a population rapidly." (Rheingold); a hit song. (Such as: "Don't Worry, Be Happy".) (f. German, ohrwurm=earworm.)

      EXO-TOXIC: Dangerous to others. Highly exo-toxic memes promote the destruction of persons other than their hosts, particularly those who are carriers of rival memes. (Such as: Nazism, the Inquisition, Pol Pot.) (See meme-allergy.) (GMG)

      HISTAMEME: See vaccime. (Morgan)

      HOOK : The part of a meme-complex that urges replication. The hook is often most effective when it is not an explicit statement, but a logical consequence of the meme's content. (Hofstadter) (See bait, threat.)

      HOST : A person who has been successfully infected by a meme. See infection, membot, memeoid.

      IDEOSPHERE: The realm of memetic evolution, as the biosphere is the realm of biological evolution. The entire memetic ecology. (Hofstadter.) The health of an ideosphere can be measured by its memetic diversity.

      IMMUNO-DEPRESSANT: Anything that tends to reduce a personUs memetic immunity. Common immuno-depressants are: travel, disorientation, physical and emotional exhaustion, insecurity, emotional shock, loss of home or loved ones, future shock, culture shock, isolation stress, unfamiliar social situations, certain drugs, loneliness, alienation, paranoia, repeated exposure, respect for Authority, escapism, and hypnosis (suspension of critical judgment). Recruiters for cults often target airports and bus terminals because travelers are likely to be subject to a number of these immuno-depressants. (GMG) (See cult.)

      IMMUNO-MEME: See vaccime. (GMG)

      INFECTION: 1. Successful encoding of a meme in the memory of a human being. A memetic infection can be either active or inactive. It is inactive if the host does not feel inclined to transmit the meme to other people. An active infection causes the host to want to infect others. Fanatically active hosts are often membots or memeoids. A person who is exposed to a meme but who does not remember it (consciously or otherwise) is not infected. (A host can indeed be unconsciously infected, and even transmit a meme without conscious awareness of the fact. Many societal norms are transmitted this way.) (GMG)

      2. Some memeticists have used `infection' as a synonym for `belief' (i.e. only believers are infected, non-believers are not). However, this usage ignores the fact that people often transmit memes they do not "believe in." Songs, jokes, and fantasies are memes which do not rely on "belief" as an infection strategy.

      INFECTION STRATEGY: Any memetic strategy which encourages infection of a host. Jokes encourage infection by being humorous, tunes by evoking various emotions, slogans and catch-phrases by being terse and continuously repeated. Common infection strategies are "Villain vs. victim", "Fear of Death", and "Sense of Community". In a meme-complex, the bait co-meme is often central to the infection strategy. (See replication strategy; mimicry.) (GMG)

      MEMBOT: A person whose entire life has become subordinated to the propagation of a meme, robotically and at any opportunity. (Such as many Jehovah's Witnesses, Krishnas, and Scientologists.) Due to internal competition, the most vocal and extreme membots tend to rise to top of their sociotype's hierarchy. A self-destructive membot is a memeoid. (GMG)

      MEME: (pron. `meem') A contagious information pattern that replicates by symbiotically infecting human minds and altering their behavior, causing them to propagate the pattern. (Term coined by Dawkins, by analogy with "gene".) Individual slogans, catch-phrases, melodies, icons, inventions, and fashions are typical memes. An idea or information pattern is not a meme until it causes someone to replicate it, to repeat it to someone else. All transmitted knowledge is memetic. (Wheelis, quoted in Hofstadter.) (See meme-complex).

      MEME-ALLERGY: A form of intolerance; a condition which causes a person to react in an unusually extreme manner when exposed to a specific semiotic stimulus, or `meme-allergen.' Exo-toxic meme-complexes typically confer dangerous meme-allergies on their hosts. Often, the actual meme-allergens need not be present, but merely perceived to be present, to trigger a reaction. Common meme-allergies include homophobia, paranoid anti-Communism, and porno phobia. Common forms of meme-allergic reaction are censorship, vandalism, belligerent verbal abuse, and physical violence. (GMG)

      MEME-COMPLEX: A set of mutually-assisting memes which have co-evolved a symbiotic relationship. Religious and political dogmas, social movements, artistic styles, traditions and customs, chain letters, paradigms, languages, etc. are meme-complexes. Also called an m-plex, or scheme (Hofstadter). Types of co-memes commonly found in a scheme are called the: bait; hook; threat; and vaccime. A successful scheme commonly has certain attributes: wide scope (a paradigm that explains much); opportunity for the carriers to participate and contribute; conviction of its self-evident truth (carries Authority); offers order and a sense of place, helping to stave off the dread of meaninglessness. (Wheelis, quoted by Hofstadter.)

      MEMEOID, or MEMOID: A person "whose behavior is so strongly influenced by a [meme] that their own survival becomes inconsequential in their own minds." (Henson) (Such as: Kamikazes, Shiite terrorists, Jim Jones followers, any military personnel). hosts and membots are not necessarily memeoids. (See auto-toxic; exo-toxic.)

      MEMEPLEX: See meme-complex.

      MEME POOL: The full diversity of memes accessible to a culture or individual. Learning languages and traveling are methods of expanding one's meme pool.

      MEMETIC: Related to memes.

      MEMETIC DRIFT: Accumulated mis-replications; (the rate of) memetic mutation or evolution. Written texts tend to slow the memetic drift of dogmas (Henson).

      MEMETIC ENGINEER: One who consciously devises memes, through meme-splicing and memetic synthesis, with the intent of altering the behavior of others. Writers of manifestos and of commercials are typical memetic engineers. (GMG)

      MEMETICIST: 1. One who studies memetics. 2. A memetic engineer. (GMG)

      MEMETICS: The study of memes and their social effects.

      MEMOTYPE: 1. The actual information-content of a meme, as distinct from its sociotype.

      2. A class of similar memes. (GMG)

      META-MEME: Any meme about memes (such as: "tolerance", "metaphor").

      META-MEME, the: The concept of memes, considered as a meme itself.

      MILLENNIAL MEME, the: Any of several currently-epidemic memes which predict catastrophic events for the year 2000, including the battle of Armageddon, the Rapture, the thousand-year reign of Jesus, etc. The "Imminent New Age" meme is simply a pan-denominational version of this. (Also called the `Endmeme.')

      MIMICRY: An infection strategy in which a meme attempts to imitate the semiotics of another successful meme. Such as: pseudo-science (Creationism, UFOlogy); pseudo-rebelliousness (Heavy Metal); subversion by forgery (Situationist detournement). (GMG)

      REPLICATION STRATEGY: Any memetic strategy used by a meme to encourage its host to repeat the meme to other people. The hook co-meme of a meme-complex. (GMG)

      RETROMEME: A meme which attempts to splice itself into an existing meme-complex (example: Marxist-Leninists trying to co-opt other sociotypes). (GMG)

      REWARD CO-MEME: See bait.

      SCHEME: A meme-complex. (Hofstadter.)

      SOCIOTYPE: 1. The social expression of a memotype, as the body of an organism is the physical expression (phenotype) of the gene (genotype). Hence, the Protestant Church is one sociotype of the Bible's memotype. 2. A class of similar social organisations. (GMG)

      SYMMEME: See co-meme.

      THREAT: The part of a meme-complex that encourages adherence and discourages mis-replication. ("Damnation to Hell" is the threat co-meme in many religious schemes.) (See: bait, hook, vaccime.) (Hofstadter)

      TOLERANCE: A meta-meme which confers resistance to a wide variety of memes (and their sociotypes), without conferring meme-allergies. In its purest form, Tolerance allows its host to be repeatedly exposed to rival memes, even intolerant rivals, without active infection or meme-allergic reaction. Tolerance is a central co-meme in a wide variety of schemes, particularly "liberalism", and "democracy". Without it, a scheme will often become exo-toxic and confer meme-allergies on its hosts. Since schemes compete for finite belief-space, tolerance is not necessarily a virtue, but it has co-evolved in the ideosphere in much the same way as co-operation has evolved in biological ecosystems. (Henson.)

      UTISM: UTism is short for 'us-versus-them-ism.' Dogmatic adherence to a belief system can create an 'us vs. them' mentality in the believer. The 'us' group consists of people who share our beliefs, and the 'them' group consists of those who hold conflicting beliefs. (KMO)

      VACCIME: (pron. vak-seem) Any meta-meme which confers resistance or immunity to one or more memes, allowing that person to be exposed without acquiring an active infection. Also called an `immuno-meme.' Common immune-conferring memes are "Faith", "Loyalty", "Skepticism", and "tolerance". (See: meme-allergy.) (GMG.)

      Every scheme includes a vaccime to protect against rival memes. For instance:
          o Conservatism: automatically resist all new memes.
          o Orthodoxy: automatically reject all new memes.
          o Science: test new memes for theoretical consistency and(where applicable) empirical repeatability; continually re-assess old memes; accept schemes only conditionally, pending future re:-assessment.
          o Radicalism: embrace one new scheme, reject all others.
          o Nihilism: reject all schemes, new and old.
          o New Age: accept all esthetically-appealing memes, new and old, regardless of empirical (or even internal) consistency; reject others. (Note that this one doesn't provide much protection.)
          o Japanese: adapt (parts of) new schemes to the old ones.

      VECTOR: A medium, method, or vehicle for the transmission of memes. Almost any communication medium can be a memetic vector. (GMG)

      VILLAIN VS. VICTIM: An infection strategy common to many meme-complexes, placing the potential host in the role of Victim and playing on their insecurity, as in: "the bourgeoisie is oppressing the proletariat" (Hofstadter). Often dangerously toxic to host and society in general. Also known as the "Us-and-Them" strategy. (See UTism.)

Footnotes

    * 1. The original definition read "parasitically" instead of "symbiotically". Thanks to Tyson Vaughan for making the suggestion.

    Share-Right (S), 1990, by Glenn Grant, PO Box 36 Station H, Montreal, Quebec, H3C 2K5. (You may reproduce this material, only if your recipients may also reproduce it, you do not change it, and you include this notice

Cramulus

Great post, Cain. I think it's really important to learn memetic language - it helps to "understand" the various forces and pressures at play. But when reading all this memetic theory, I'm struck with a sense of helplessness. In memetic theory, humans are relegated to being carriers and transmitters of these ideaviruses. It's kind of depressing, because at a certain magnification, our world is a clash of ideologies, not individuals.

LMNO

Goddamn. 


Question: is this all another metaphor?

That is to say, do memes "exist", or is it simply best to think about the transmission of ideas through the metaphor of a meme?


P3nT4gR4m

Memes are software packets. Their existence is sorta a given in that we can define them, therefore they exist. Minds will process and spread them, virally in most cases, ie involuntarily.

It's good to have a semantic framework in place to describe memetics because then you move from being a 'user' to being a 'programmer' and it's quite empowering to suddenly be aware of the effects and interactions of memes on that level.

There also follows a greater level of immunity to involuntary 'meme-sneezing' - allowing you to move from carrier to designer if you are that way inclined and this provides the opportunity for Lulz!

I'm up to my arse in Brexit Numpties, but I want more.  Target-rich environments are the new sexy.
Not actually a meat product.
Ass-Kicking & Foot-Stomping Ancient Master of SHIT FUCK FUCK FUCK
Awful and Bent Behemothic Results of Last Night's Painful Squat.
High Altitude Haggis-Filled Sex Bucket From Beyond Time and Space.
Internet Monkey Person of Filthy and Immoral Pygmy-Porn Wart Contagion
Octomom Auxillary Heat Exchanger Repairman
walking the fine line line between genius and batshit fucking crazy

"computation is a pattern in the spacetime arrangement of particles, and it's not the particles but the pattern that really matters! Matter doesn't matter." -- Max Tegmark

Cramulus

Quote from: LMNO on February 25, 2008, 02:58:24 PM
Goddamn. 


Question: is this all another metaphor?

That is to say, do memes "exist", or is it simply best to think about the transmission of ideas through the metaphor of a meme?



not to get too ephemeral, but it depends on what you mean by "exist".


LMNO

Ok, good point.

I'm just trying to figure out the level of abstractness needed here.

Triple Zero

yes, what cram said. although i'm tempted to say that they exist "more" than a lot of magical concepts.

in my personal opinion, memes are very real.

did you watch that video on TED that Cain posted a while ago? might explain some more.

also, i think i read these definitions a long time ago (on a different site), and i kept on going back to one of the memetics threads (cram's) on these fora, and tried to find these definitions. but apparently they weren't there all that time.
Ex-Soviet Bloc Sexual Attack Swede of Tomorrow™
e-prime disclaimer: let it seem fairly unclear I understand the apparent subjectivity of the above statements. maybe.

INFORMATION SO POWERFUL, YOU ACTUALLY NEED LESS.

FingFeng

#14
In a more philosophical sense one could envisage memes as being a new evolutionary sphere.  It works something like this...

- First you have the sphere of primitive materiality... and elemental evolution in the fires of suns

- Elemental evolution finds itself supporting primordial substance... and thus primordial evolution begins

- Primordial evolution supports specie... and thus comes the bloody evolution of natural selection

- Dominant specie support sociality... and thus comes frenetic social selection

- And now, society supports concept... and thus, memetic evolution begins


It isn't so difficult to posit the likelihood that ultradominant memes will evolve.  Just as it makes no sense for elements to be aware of our social sphere it does not automatically follow that we will be fully aware of the relevance of memetic evolution...

If one wanted to promote this to a modern memetic theology... memes are competing to become what? ultimate truth?... The universe is attempting to label itself and, in doing so, become.  Perhaps the ultimate pinnacle of memetic evolution fulfills a cyclic role very much akin to christian creationism...

... and, the MEME moved in the void.

Or, perhaps, self aware creatures are the primitive synapses of the great machine.  Memes are the first throughts flickering over those synapses, dancing their patterns... creating new and ever more brilliant displays and ever more dominant memes until at some point... Gods are born of the memetic hive consciousness.

Oh Jeeesus... Coca Cola!


MAN, I MUST GET MORE OF THESE MUSHROOMS.  I'm making absolutely fuck all sense and I love it.


~ Pope Fing Feng III