The Cheeseburger Experiment

[Jenne]

  Fried to a crisp on the outside, yet still pulsating on the inside is fine with me.

[Mesozoic Mister Nigel]

I loathe Worcestershire sauce, and so my friends like to sneak it into my cupboard so I can discover it with horror later.

[Triple Zero]

btw did you know we call steak tartare "Filet Américain" over here? which is French for "American Fillet" ...

dont look at me, i didnt do it.

[Mesozoic Mister Nigel]

btw did you know we call steak tartare "Filet Américain" over here? which is French for "American Fillet" ...

dont look at me, i didnt do it.

[Jenne]

  Trip!  I didn't know that.

[Iason Ouabache]

I hope you are happy, Nigel!  Your little experiment is killing Burger King!!!   

http://finance.yahoo.com/news/Food-fight-Burger-King-apf-1338962807.html?x=0&.v=5

Burger King franchisees sued the hamburger company this week over its $1 double cheeseburger promotion, saying they're losing money on the deal and the company can't set maximum menu prices.

The National Franchise Association, a group that represents more than 80 percent of Burger King's U.S. franchise owners, said the $1 promotion forces restaurant owners to sell the quarter-pound burger with at least a 10-cent loss.

While costs vary by location, the $1 double cheeseburger typically costs franchisees at least $1.10, said Dan Fitzpatrick, a Burger King franchisee from South Bend, Ind. who is a spokesman for the association. That includes about 55 cents for the cost of the meat, bun, cheese and toppings. The remainder typically covers expenses such as rent, royalties and worker wages.

"New math, or old math, the math just doesn't work," Fitzpatrick said.

After testing the $1 deal in markets across the country, the discounted burger went on sale nationwide last month even though franchise owners, who operate 90 percent of the company's 12,000 locations, twice rejected the product because of its expense.

[Mesozoic Mister Nigel]

I hope you are happy, Nigel!  Your little experiment is killing Burger King!!!   

http://finance.yahoo.com/news/Food-fight-Burger-King-apf-1338962807.html?x=0&.v=5

Burger King franchisees sued the hamburger company this week over its $1 double cheeseburger promotion, saying they're losing money on the deal and the company can't set maximum menu prices.

The National Franchise Association, a group that represents more than 80 percent of Burger King's U.S. franchise owners, said the $1 promotion forces restaurant owners to sell the quarter-pound burger with at least a 10-cent loss.

While costs vary by location, the $1 double cheeseburger typically costs franchisees at least $1.10, said Dan Fitzpatrick, a Burger King franchisee from South Bend, Ind. who is a spokesman for the association. That includes about 55 cents for the cost of the meat, bun, cheese and toppings. The remainder typically covers expenses such as rent, royalties and worker wages.

"New math, or old math, the math just doesn't work," Fitzpatrick said.

After testing the $1 deal in markets across the country, the discounted burger went on sale nationwide last month even though franchise owners, who operate 90 percent of the company's 12,000 locations, twice rejected the product because of its expense.

My evil plan! It is working!

[Telarus]

Nigel,

Here's the burger I ate last night, thought you might be interested.

1 lb. ground turkey
1 orange bell pepper (cut into small 2-3 cm squares)
1/4 onion, minced
3 cloves garlic, smashed
1 egg

Mix well, form into 4 patties, sear on med-high (2 min each side). Bake for 4-6 minutes (melt cheese during the last 2 min).

Serve on pub-style buns with tomato/lettuce/pickles, stone ground mustard, ketchup (mayo if you're into that), etc, etc.

[Mesozoic Mister Nigel]

That sounds delicious!

I was thinking about turning the blog into a repository for cheeseburger recipes, mind if I post it, with credit of course?

[Telarus]

Totally!

[Mesozoic Mister Nigel]

Woohoo, thanks!