Don't get me wrong, I smoke too and enjoy it very much. The bit was supposed to be blatantly allegorical.
I just had a random a-ha moment today. I realized that if I blow into the cigarette, I'd look close to exactly like I was smoking, I'd felt there was something universal and horrifying about that.
Like imagine if all your crack addict friends just pretended to be using crack to trick you into trying the real shit, so you needed to come up with some fake crack really fast and join the con just to survive.
There's something similar about identity.
Or there may not be, but thought about that bothers me anyway.
edit:It's like everyone who actually has taken in some arbitrary identity, and actually seriously believe in it, lack the character to transmit the identity forwards. It's the moment when they start blowing into the cigarette, Not taking themselves and their cause seriously, that they gain the ability to spread it. The process has made them look like a thing, but them not believing they are a thing, gives them a personality, the personality lures uninitiated to think they could gain one too by These 5 Simple Tricks. No need to add most tend to get lost in the way.