Toy store take down of gender stereotypes by 4 year old girl.

[Mesozoic Mister Nigel]

That was AWESOME.

[Kai]

http://mohandasgandhi.tumblr.com/post/15242464246/dear-customer-who-stuck-up-for-his-little-brother

For the opposite perspective, a boy that wanted to play a girl in a video game.

I loved that.

[Suu]

It reminds me a bit of my sister and I when we wanted to play sports, and my dad's family was adamantly against it. Same concept.

I love that the gender lines are starting to be blurred. I see no reason why a kid can't have a purple controller and kick much ass as a girl in a video game, or a girl kicking much ass in football.

I don't know about other women my age, but when I was a little girl in the 80s, I had tons of Matchbox cars and Hot Wheels (you know, when they made them out of metal and you could do serious damage throwing them at someone? Lol.) And Legos, oh I love Legos...so I love that ad!

[Placid Dingo]

Also relevant; gender discussions in a grade one classroom:

http://togetherforjacksoncountykids.tumblr.com/post/14314184651/one-teachers-approach-to-preventing-gender-bullying-in

[Roly Poly Oly-Garch]

Also. HELLO 1981! Lets bring back some of that good old-fashioned unisex marketing:



Love that image. So fucking cute!

Sorry, Nigel...

http://jezebel.com/5868334/lego-targets-girls-with-pink-blocks-cute-figures--no-creativity

Heard about this a few back. Girls like to role play, you see. And they want bigger Lego people with cuter and more expressive features.

[Mesozoic Mister Nigel]

Also. HELLO 1981! Lets bring back some of that good old-fashioned unisex marketing:



Love that image. So fucking cute!

Sorry, Nigel...

http://jezebel.com/5868334/lego-targets-girls-with-pink-blocks-cute-figures--no-creativity

Heard about this a few back. Girls like to role play, you see. And they want bigger Lego people with cuter and more expressive features.

No need to apologize... my approval was for the unisex ad campaigns of the 70's-80's, not for the brand.

[Mesozoic Mister Nigel]

Also relevant; gender discussions in a grade one classroom:

http://togetherforjacksoncountykids.tumblr.com/post/14314184651/one-teachers-approach-to-preventing-gender-bullying-in

That was really awesome... I really like to see people expressing and teaching that it's OK to do what you like to do and be how you like to be regardless of whether you have female biology or male biology. I think that often, people grow up to resent their bodies because it's culturally ingrained from such an incredibly early age that "you can't do that because you're (not that sex)."